H&K Grandly Appeared on The 21st Ice Cream China and Iced Food Industry Expo

On 11 Oct 2018, the 21^st China Ice Cream 2018 hosted by China Association of Bakery & Confectionery Industry (CABCI) was grandly opened to the public. As the Vice President Unit of CABCI, Shanghai H&K Flavours & Fragrances Co., Ltd. (hereinafter referred to as “H&K Flavor”) appeared on Tianjin Ice Cream China with brand new images and creative product concepts. 

H&K Flavor brought about more than 50 flavour and fragrance products, including several classic and conceptual iced beverages and dozens of ingredients, to the expo. There are four fragrances with recommendation based on H&K Flavor’s expertise in iced beverages and analysis of current trends on the market, fresh strawberry fragrance, boiled milk fragrance, fresh milk powder fragrance and roasted egg fragrance.

With the one-stop iced beverage service platform and specialized products and creativity,  H&K Flavour has attracted the attention and cooperative intention from over 80 iced beverage enterprises and dealers, such as, Mengniu Dairy, Forest Foods, Dehua Food, Zhongjie Frozen Novelties, Deshi, Huibinlou Hotel, Henan Province Snow Sinks Food Co., Ltd., Huaying Group and Baijiade Frozen Food.

Mr. ZHU Nianlin, Part-time Deputy Chairman of China Light Industry Council and President of CABCI, led a delegation consisting of Mr. ZHANG Shuai, Deputy Secretary-General of CABCI, Mr. LI He, President of Iced Beverage Specialized Committee, and Mr. LI Ruiguang, Deputy Secretary-General of Iced Beverage Specialized Committee, to make an inspection tour at the site. Ms. YUAN Xiaoqin, Board Director and President of Huabao Flavour and Fragrance and Chairman of H&K Flavor, met with Mr. ZHU and the delegation. Association leaders expressed high recognition to H&K Flavor’s novel cooperation after visiting H&K Flavor Demo Area and tasting the delicate foods prepared carefully.

Looking into the future, H&K Flavor will insist on Innovation, Opening, Cooperation and Win-win, and keep focusing on research and development of flavors and fragrances for iced beverages relying on its advanced market study and powerful resource platforms, in order to customize competitive and complete solutions for enterprise customers, and healthy, delicious and trendy tastes to consumers.