
“HEDON”: Well-known trademark in Shanghai; brand-name product in Shanghai
Flavor Your Life
Formerly known as Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. founded in 1996, and has been successfully listed on the Shenzhen Stock Exchange (Huabao Flavours & Fragrances, Stock Code: 300741). Huabao Flavours & Fragrances Co., Ltd. (hereinafter referred to as “the Company”) is principally engaged in the research & development, production, sales and services of tobacco flavors, food flavors, daily chemical flavors and food ingredients; with a total of 40 subordinate companies at home and abroad, Huabao is recognized as an internationalized and modernized large enterprise group. From 2014 to 2021, Huabao’s annual sales volume ranks first in F&F industry .
With the vision of "Flavor Your Life", the Company insists on the enterprise spirits of “innovation, pragmatism, loyalty and cooperation”, and integrates domestic and foreign scientific research resources with international vision, to provide products style system solutions and comprehensive technical services for customers. Internationally, the Company owns an overseas R&D center in Holzminden, Germany, Singapore; and domestically, we have been awarded the title of National Enterprise Technology Center, and provincial and municipal Enterprise technology centers, engineering technology centers and R&D centers in Shanghai, Yunnan, Guangdong, Fujian and other regions. The Company owns an expert team consisting of several internationally well-known foreign experts, domestically well-known experts in flavoring, and other holders of doctor and master’s degrees, and has built an R & D talent echelon of a considerable scale with intensive development capacity.
Through continuous development, the Company has gradually grown into a leading domestic flavor production enterprises, and has been among the best in the domestic flavor industry in terms of sales. It owns a series of well-known flavor brands, such as Huabao, H&K, Yifang, Tianhong, HEDON, Hua Fang, Owada and Amber, so it can provide customers with comprehensive, one-stop solutions for flavours and food ingredients.
25-year tale of perseverance
Professional and technical team accounting for 23.9%
40 subordinate enterprises
From 2014 to 2021, Huabao’s annual sales volume ranks first in F&F industry (the above-mentioned ranking information is provided by CAFFCI)
Flavor Your Life
In the R & D, the Company will focus on the rapid development of flavoring technology and multi-dimensional application technology, and the research of natural and key aroma components; it will explore and build the open R & D system for the R & D mechanism to strengthen the exchange and cooperation with domestic and foreign institutions; it will create the top R & D team and service team in the flavor industry to further lead the industrial scientific and technological innovation direction
In terms of business expansion, the Company will expand the business of natural food flavors, natural food additives and food ingredients to further improve and enrich its product lines
In terms of industrial chain extension, the Company will further expand the downstream industry chain, taking the formula food for special medical use (hereinafter referred to as "special medical food") as the starting point to create a large health food industry forum
In terms of industry consolidation, the Company will, through M & A and industry consolidation, rapidly increase the Company’s scale and influence, enhance its international competitiveness and deepen the capability of enterprise group operation and international operation
In terms of capital management, the Company will, through diversified financing channels such as capital market and various financial institutions, provide abundant financial support for the steady development and the realization of strategic objectives of the Company
Flavor Your Life
Flavor Your Life
The Company provides employees with a variety of dynamic shows and thoughtful staff care, does them favors when they are in need, thereby ensuring they work and live happily.
The Company always keeps up with concern about public welfare and strong awareness of social responsibility during its development. The Company’s public mission is to promote the constant progress of education and environment through sustainable public welfare programs and charitable funds development, thereby winning social trust and sustainable development.
Moreover, the Company will make active response to the policies and initiatives of the central government and the government of Tibet Autonomous Region, provide more employment opportunities for Tibet, and push forward the local overall economic and social development by giving full play to its advantages as an industry leader and taking full advantage of its merits in research & development, capital and market.
Flavor Your Life
Acquired Shanghai Yifang Agricultural Technology Co., Ltd. in 2022
Warlbor Asia Pacific Pte.Ltd was established in Singapore in 2020
9:18 AM 1ST March 2018, Huabao Flavours & Fragrances Co., Ltd officially lands on and gets listed on Shenzhen Exchange Stock. Stock Name:Huabao Flavor Stock Code: 300741
The Company was officially relocated to Lhasa, Tibet and renamed itself as Huabao Flavours & Fragrances Co., Ltd. to launch a new development of the Company
Lhasa Huabao Food Co., Ltd. and Jiangxi H&K Food Technology Development Co., Ltd. were successively established.
The Company appointed McKinsey & Consulting to provide strategic development and planning and sound the clarion call for second entrepreneurial efforts;
Xinjiang Huabao Natural Biological Technology Co., Ltd. was established;
Xiamen Amber Daily Chemical Technology Co., Ltd. was officially listed on NEEQ (Amber, 833164);
Ying Tan Huabao Flavours & Fragrances Co., Ltd. was founded
Acquired Botswana-based F&G BOTSWANA (PTY) LTD in Africa
Guangzhou Huabao Flavour & Fragrance Co., Ltd. was founded for specialization in savory flavoring
The Company acquired equities of Xiamen Amber Fragrances Co., Ltd., a famous daily chemical fragrances enterprise in China
Established an R&D center in Germany
Acquired 51% of the stock equity of Hua Fang Tobacco Flavors Ltd
Shanghai H&K Flavors & Fragrances Co., Ltd. was established in Shanghai after acquiring China’s oldest flavors & fragrances brand H&K
The Company’s Technology Center was identified as the only State-recognized technical center in China's flavours and fragrances industry by NDRC, Ministry of Finance, General Administration of Customs and State Administration of Taxation
Yunnan Tianhong Flavor & Fragrance Co., Ltd. was established under the joint investment with Hongta Tobacco Group
In 1996——Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. (the predecessor of Huabao Flavors & Fragrances Co., Ltd.) was established
CORE ENTERPRISE