huabao-About Us

ABOUT US

Company Profile Development Strategy Qualifications and Honors Corporate Culture Key Events

Company Profile

Flavor Your Life

Formerly known as Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. founded in 1996, and has been successfully listed on the Shenzhen Stock Exchange (Huabao Flavours & Fragrances, Stock Code: 300741). Huabao Flavours & Fragrances Co., Ltd. (hereinafter referred to as “the Company”) is principally engaged in the research & development, production, sales and services of tobacco flavors, food flavors, daily chemical flavors and food ingredients; with a total of 40 subordinate companies at home and abroad, Huabao is recognized as an internationalized and modernized large enterprise group. From 2014 to 2021, Huabao’s annual sales volume ranks first in F&F industry .

With the vision of "Flavor Your Life", the Company insists on the enterprise spirits of “innovation, pragmatism, loyalty and cooperation”, and integrates domestic and foreign scientific research resources with international vision, to provide products style system solutions and comprehensive technical services for customers. Internationally, the Company owns an overseas R&D center in Holzminden, Germany, Singapore; and domestically, we have been awarded the title of National Enterprise Technology Center, and provincial and municipal Enterprise technology centers, engineering technology centers and R&D centers in Shanghai, Yunnan, Guangdong, Fujian and other regions. The Company owns an expert team consisting of several internationally well-known foreign experts, domestically well-known experts in flavoring, and other holders of doctor and master’s degrees, and has built an R & D talent echelon of a considerable scale with intensive development capacity.

Through continuous development, the Company has gradually grown into a leading domestic flavor production enterprises, and has been among the best in the domestic flavor industry in terms of sales. It owns a series of well-known flavor brands, such as Huabao, H&K, Yifang, Tianhong, HEDON, Hua Fang, Owada and Amber, so it can provide customers with comprehensive, one-stop solutions for flavours and food ingredients.

25 Years

25-year tale of perseverance
23.9% Professionals

Professional and technical team accounting for 23.9%
40

40 subordinate enterprises
NO.1

From 2014 to 2021, Huabao’s annual sales volume ranks first in F&F industry (the above-mentioned ranking information is provided by CAFFCI)

Development Strategy

Flavor Your Life

In the R & D, the Company will focus on the rapid development of flavoring technology and multi-dimensional application technology, and the research of natural and key aroma components; it will explore and build the open R & D system for the R & D mechanism to strengthen the exchange and cooperation with domestic and foreign institutions; it will create the top R & D team and service team in the flavor industry to further lead the industrial scientific and technological innovation direction

In terms of business expansion, the Company will expand the business of natural food flavors, natural food additives and food ingredients to further improve and enrich its product lines

In terms of industrial chain extension, the Company will further expand the downstream industry chain, taking the formula food for special medical use (hereinafter referred to as "special medical food") as the starting point to create a large health food industry forum

In terms of industry consolidation, the Company will, through M & A and industry consolidation, rapidly increase the Company’s scale and influence, enhance its international competitiveness and deepen the capability of enterprise group operation and international operation

In terms of capital management, the Company will, through diversified financing channels such as capital market and various financial institutions, provide abundant financial support for the steady development and the realization of strategic objectives of the Company

Qualifications and Honors

Flavor Your Life

Famous Brands丨 Industry Honors丨 Government Awards

“HEDON”: Well-known trademark in Shanghai; brand-name product in Shanghai

“Amber”: Well-known trademark in Fujian Province
“H&K”: Well-known trademark in Shanghai

“Tianhong”: Brand-name product in Yunnan Province
“Owada”: Well-known trademark in Guangzhou

“Yifang”：Shanghai famous brand

In 2019, Shanghai H&K Flavours & Fragrances won the “Excellent R&D Team in China Fragrance Flavour and Cosmetic Industries” issued by CAFFCI

In 2019, Shanghai H&K Flavours & Fragrances won the “Excellent Product Prize” awarded by Ice Cream China 2019
In 2019, Shanghai H&K Flavours & Fragrances won the “Member Enterprise of Quality Service” issued by the Specialized Committee for Roasted Seeds and Nuts of China National Food Industry Association

In 2019, Shanghai H&K Flavours & Fragrances won the “Leading Enterprise Prize” issued by China Association of Bakery & Confectionery Industry
In 2019, Huabao Flavours & Fragrances won the “Outstanding Enterprise in China Fragrance Flavour and Cosmetic Industries” issued by CAFFCI

In 2019, Huabao Flavours & Fragrances won the “Excellent R&D Team in China Fragrance Flavour and Cosmetic Industries” issued by CAFFCI
In 2019, Huabao Flavours & Fragrances Co., Ltd. was honored China’s Top 100 Enterprises Award issued by China Business Top 100 Forum

In 2019, Huabao Flavours & Fragrances was honored “Top 10 Flavor Industry Enterprises of China Light Industry of 2018” issued by China National Light Industry Council
In 2019, Huabao Flavours & Fragrances was honored “Top 100 Science & Technology Enterprises of China Light Industry of 2018" issued by China National Light Industry Council

In 2015, Owada Flavours Technology (Guangzhou) Co., Ltd. was qualified as a “hi-tech enterprise” in Guangdong Province
In 2015, Wuxi Hua Hai Flavour Co., Ltd. was identified as a “hi-tech enterprise” through review in Jiangsu Province

In 2015, Ying Tan Huabao Flavours & Fragrances Co., Ltd. was identified as a “hi-tech enterprise” through review in Jiangxi Province
In 2015, Yunnan Tianhong Flavor & Fragrance Co., Ltd. was identified again as a “hi-tech enterprise” in Yunnan Province

In 2015, Xiamen Amber Fragrances Co., Ltd. was identified again as a “hi-tech enterprise” in Xiamen
In 2015, Shanghai Hengxin Analysis Technology Co., Ltd. passed the CNAS certification

In 2014, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was identified again as a “hi-tech enterprise” in Shanghai
In 2014, Shanghai H&K Flavors & Fragrances Co., Ltd. was identified again as a “hi-tech enterprise” in Shanghai

In 2014, three products of Ying Tan Huabao Flavours & Fragrances Co., Ltd. were rated as “key new products in Jiangxi Province”
In 2014, Shanghai H&K Flavors & Fragrances Co., Ltd. was identified again as a holder of one of the “top ten famous brands of food ingredients in 2014”

In 2014, Yunnan Tianhong Flavor & Fragrance Co., Ltd. was rated as one of the “top 100 private enterprises in Yunnan province in 2014”
In 2013, Owada Flavours Technology (Guangzhou) Co., Ltd. was rated by China Tobacco Yunnan Industrial Co., Ltd. as a class-A supplier of flavors and fragrances

In 2011, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. and China Tobacco Hunan Industrial Co., Ltd. jointly founded a “joint key lab”
In 2018, Yunnan Tianhong was once again recognized as a “High-tech Enterprise” of Yunnan Province

In 2011, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was rated as one of “the top ten enterprises in flavors and fragrances sector of the light industry in China in 2010”
In 2018, Xiamen Amber was once again recognized as a “High-tech Enterprise” of Xiamen.

In 2010, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. won the second prize of “Science and Technology Progress Award” by China National Tobacco Corporation”
In 2018, Hua Fang Tobacco Flavors obtained the High-tech Product Certificate issued by Guangdong Hi-tech Enterprise Association

In 2006, the “Huabao Enterprise Technology Center innovation capacity building program” successfully passed the expert review organized by National Development and Reform Commission
In 2018, Huabao Flavours & Fragrances Co., Ltd. was recognized as a “High-tech Enterprise” of Tibet Autonomous Region

In 2018, Ying Tan Huabao was once again recognized as a “High-tech Enterprise” of Jiangxi Province
In 2004, the enterprise technology center of Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was qualified by four ministries/commissions of China as a “state-recognized technical center”

In 2004, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was identified as “the demonstration base for joint training of graduate students for industry-university-research cooperation in Jiangsu Province”
In 2018, Shanghai H&K Flavours & Fragrances Co., Ltd. was awarded the title of “the Management Innovation Award in China’s Fragrance Flavour and Cosmetic Industries”

In 2003, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was rated as a “post-doctoral scientific research station”
In 2018, Huabao Flavours & Fragrances Co., Ltd. was awarded the title of “the Most Influential Ingredient Supplier in China’s Fragrance Flavour and Cosmetic Industries”

In 2018, Shanghai H&K Flavours & Fragrances Co., Ltd. was awarded the title of “the Special Award for the 40^th Anniversary of the Reform and Opening-up in China’s Fragrance Flavour and Cosmetic Industries”
In 2018, Huabao Flavours & Fragrances Co., Ltd. was awarded the title of “the Outstanding Enterprise Award in China’s Fragrance Flavour and Cosmetic Industries”

In 2016, Hua Fang Tobacco Flavors Ltd. was identified as a “hi-tech enterprise” through review in Guangdong Province

In 2016, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was rated as “a pilot enterprise for patent affairs in Shanghai”

F&G BOTSWANA won the “2019 Botswana Private Enterprise Growth Contribution Award”
In 2019, Yingtan Huabao Flavours & Fragrances won the Excellent and Powerful Enterprise Award in Yingtan

In 2019, Hua Fang Tobacco Flavors won the honorary title of “Trustworthy Enterprise in Guangdong Province”
In 2019, Owada Flavours Technology (Guangzhou) won the honorary title of “Trustworthy Enterprise in Guangdong Province”

In 2016, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. won “the silver award for comprehensive capabilities in advanced manufacturing industry in Jiading District in 2015” and the title “excellent operator in the advanced manufacturing industry of Jiading District in 2015”
In 2016, Ying Tan Huabao Flavours & Fragrances Co., Ltd. won “the contribution award for big taxpayer enterprise in 2015”

In 2016, Ying Tan Huabao Flavours & Fragrances Co., Ltd. won the title “class-A taxpayer in 2015”
In 2015, Hua Fang Tobacco Flavors Ltd. was rated as “a R&D organization in Guangzhou”

In 2015, Hua Fang Tobacco Flavors Ltd. was rated “a gazelle business in Guangzhou Development District”
In 2015, Ying Tan Huabao Flavours & Fragrances Co., Ltd. won “the award for special contribution of enterprises in 2014”

In 2014, Yunnan Tianhong Flavor & Fragrance Co., Ltd. was rated as “an excellent and strong private enterprise in Yuxi”
In 2014, Ying Tan Huabao Flavours & Fragrances Co., Ltd. won the honorary title “worker pioneer in Ying Tan”

In 2014, Hua Fang Owada was granted “the award for strong district of quality (financial support) by Guangzhou Development District”
In 2013, Ying Tan Huabao Flavours & Fragrances Co., Ltd. won “first prize for scientific and technological progress in Ying Tan in 2012”

In 2013, Ying Tan Huabao Flavours & Fragrances Co., Ltd. was rated as “an AAA organization of integrity of the year for labor security in Jiangxi Province”
In 2012 and 2013, Ying Tan Huabao Flavours & Fragrances Co., Ltd. was rated as “a class-A taxpayer in Jiangxi Province”

In 2012, Ying Tan Huabao Flavours & Fragrances Co., Ltd. won “the enterprise progress award for industrial development in 2011” in Ying Tan
In 2012, Ying Tan Huabao Flavours & Fragrances Co., Ltd. won the honorary title “excellent enterprise of scientific and technological innovation” in 2011

In 2009, Shanghai H&K Flavors & Fragrances Co., Ltd. won the honorary title “foreign-funded technologically advanced enterprise” for the fifth time consecutively
In 2006, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was granted the honorary title “top 100 star overseas Chinese ventures in China during period from 2003 to 2005”

In 2005, Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. was rated as “a technologically advanced foreign-funded enterprise in Shanghai”

Corporate Culture

Flavor Your Life

Cultural Philosophy丨 Cultural Activities丨 Corporate Responsibility

Vision

Flavor Your Life
Enterprise Misson

Green Nutritious Healthy
Values

Client first, value creation and shared achievements
Enterprise spirit

Innovation, pragmatic, loyalty, and collaboration
Enterprise Talent Concept

Lofty, Aspiring, Competent and Versatile

The Company provides employees with a variety of dynamic shows and thoughtful staff care, does them favors when they are in need, thereby ensuring they work and live happily.

More >

The Company always keeps up with concern about public welfare and strong awareness of social responsibility during its development. The Company’s public mission is to promote the constant progress of education and environment through sustainable public welfare programs and charitable funds development, thereby winning social trust and sustainable development.

Moreover, the Company will make active response to the policies and initiatives of the central government and the government of Tibet Autonomous Region, provide more employment opportunities for Tibet, and push forward the local overall economic and social development by giving full play to its advantages as an industry leader and taking full advantage of its merits in research & development, capital and market.

Key Events

Flavor Your Life

2022
2020
2018
2016
2015
2011
2009
2008
2007
2005
2004
2001
1996

Acquired Shanghai Yifang Agricultural Technology Co., Ltd. in 2022
Warlbor Asia Pacific Pte.Ltd was established in Singapore in 2020
9:18 AM 1ST March 2018, Huabao Flavours & Fragrances Co., Ltd officially lands on and gets listed on Shenzhen Exchange Stock. Stock Name:Huabao Flavor Stock Code: 300741
The Company was officially relocated to Lhasa, Tibet and renamed itself as Huabao Flavours & Fragrances Co., Ltd. to launch a new development of the Company

Lhasa Huabao Food Co., Ltd. and Jiangxi H&K Food Technology Development Co., Ltd. were successively established.
The Company appointed McKinsey & Consulting to provide strategic development and planning and sound the clarion call for second entrepreneurial efforts;

Xinjiang Huabao Natural Biological Technology Co., Ltd. was established;

Xiamen Amber Daily Chemical Technology Co., Ltd. was officially listed on NEEQ (Amber, 833164);
Ying Tan Huabao Flavours & Fragrances Co., Ltd. was founded
Acquired Botswana-based F&G BOTSWANA (PTY) LTD in Africa
Guangzhou Huabao Flavour & Fragrance Co., Ltd. was founded for specialization in savory flavoring

The Company acquired equities of Xiamen Amber Fragrances Co., Ltd., a famous daily chemical fragrances enterprise in China
Established an R&D center in Germany
Acquired 51% of the stock equity of Hua Fang Tobacco Flavors Ltd
Shanghai H&K Flavors & Fragrances Co., Ltd. was established in Shanghai after acquiring China’s oldest flavors & fragrances brand H&K

The Company’s Technology Center was identified as the only State-recognized technical center in China's flavours and fragrances industry by NDRC, Ministry of Finance, General Administration of Customs and State Administration of Taxation
Yunnan Tianhong Flavor & Fragrance Co., Ltd. was established under the joint investment with Hongta Tobacco Group
In 1996——Huabao Food Flavours & Fragrances (Shanghai) Co., Ltd. (the predecessor of Huabao Flavors & Fragrances Co., Ltd.) was established

ABOUT US

Company Profile

25 Years

23.9% Professionals

40

NO.1

Development Strategy

Qualifications and Honors

Corporate Culture

Vision

Flavor Your Life

Enterprise Misson

Green Nutritious Healthy

Values

Client first, value creation and shared achievements

Enterprise spirit

Innovation, pragmatic, loyalty, and collaboration

Enterprise Talent Concept

Lofty, Aspiring, Competent and Versatile

Key Events

CORE ENTERPRISE