H&K Flavor 2019 Industry Trend Report & Innovative Product Sharing Session Was Successfully Held

On March 17, H&K Flavor “Cooperate with You to Create the Future” 2019 Industry Trend Report & Innovative Product Sharing Session was held as scheduled at Worldhotel Grand Dushulake Suzhou, during which four major conference contents were released, including industry trends in 2019, super-popular and innovative products in 2019, collaborative innovation partner experience exchange, and European-standard Matcha product promotion.

As an enterprise with innovative spirit and keeping abreast of the times, H&K Flavor always pays attention to the development trend of the market and conducts in-depth researches on the market trends, thus having launched three hot topics: “natural product”, “wellness concept” and “innovation trend”.

After in-depth understanding of the trend of innovation and transformation in the flavor industry, Ms. XIANG Qun, chief flavorist of Shanghai H&K Flavours & Fragrances Co., Ltd. (H&K Flavor), introduced the TOP 20 super-popular products in 2019 and the innovative products adopting the three core technologies including enzymatic hydrolysis, phytoextraction and new emulsification.

Ms. XIANG Qun, chief flavorist of H&K Flavor, introduced the TOP super-popular products

Ms. YUAN Xiaoqin, board member and president of Huabao Flavours & Fragrances Co., Ltd. and chairman of Shanghai H&K Flavours & Fragrances Co., Ltd.

Mr. YANG Shizhen, director of the Matcha project of Guizhou GuiTea Group

Mr. YANG Shizhen, director of the Matcha project of Guizhou GuiTea Group, introduced the European-standard Matcha, especially the innovation that Matcha has brought to modern food industry.

As the representative of the collaborative innovation partner of H&K Flavor, Mr. LV Jingshuang, general manager of Jiayuan Technology Co., Ltd., made a speech. Mr. LV said that in order to win the consumers’ recognition, partners must have innovative thinking, get close to the market, walk into the market and cooperate with excellent platforms in the industry. Mr. LV especially mentioned the Tianjin Ice Cream Exhibition jointly held with H&K Flavor in 2018, which was a successful case of resource integration.

After the completion of the agenda, “Cooperate with You to Create the Future” H&K Flavor 2019 Industry Trend Report & Innovative Product Sharing Session came to a successful conclusion. We hope all partners can make new breakthroughs in business and achieve new innovations in cooperation with H&K Flavor in the future through this sharing meeting.